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for life's precious moments and grateful everydays

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personally handpicked with you in mind

BYDJO caters to the modern
and open-minded women with the love of fashion, lifestyle and all things that shimmer.

Countdown is on

New Collection

Our story

It started with the love for knick knacks…

Wear what no one else is wearing

We pride in helping you make the right choice for your style. Sourced from local makers in Korea, little shops off the unbeaten paths in Japan, we aim to bring one of a kind designs.

With BYDJO, we understand that finding your style is a personal journey and we aim to make it an easy one for you.

Timeline & Achievements


The beginning

With a capital of just IDR 3MIO, I curated the first few pieces from Taiwan and sold them through WhatsApp.

This year was also the year we were featured by Instagram and GOJEK for their Instagram Business launch (#InstaMarket) in Indonesia. We showcased our products in Gelora Bung Karno.



Small changes

By now, we have focused on launching new items every launch. This requires a lot of research and develop, a lot of connecting with suppliers and makers. In 2019, we have designed our very first hard box. After a handful of rejections from big printing companies who would not take our project because of the small quantity, we found a small printing house in Bandung and have been working with them ever since.



Website launch

After years of taking orders through WhatsApp (and many countless mistakes in inventory count -- to be completely honest with you), I decided to work on building BYDJO's website during the pandemic. It was a time when I felt I really needed to think which direction I wanted to take.

BYDJO has since blossomed at the hands of a tiny team with a bright vision, we currently have 3 employees and my driver who's been helping me send packages since 2018 is still with me!

We are growing slowly but surely.


Get in the know

Instagram : @by__djo

Committed to perfection

All packages go through multiple quality control checks. They are wrapped and handled with the utmost care. Don’t worry!

From us to you

Efficiency is what we pride in. Packages are processed and shipped within 24 hours, excluding weekends. All packages are wrapped with our signature packaging. Add ons can be purchased separately.

Here is more info on our shipping policy.